Social Change
Social change action with informed and engaged societies
Social Change

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Poor Us: An Animated History

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Poor Us: An Animated History begins in the Neolithic Age and takes the viewer through the changing world of poverty. It is a sinister and at times amusing animated odyssey through time, reviewing human need from hunter-gatherer food insecurity through to today's capitalist meltdown. It asked qestions like: Is poverty inevitable? Is it the 'engine of the system' keeping the rich, rich? Is the notion of charity, preached by all the world's religions, the only relief? It is native to all civilizations, and if not, how do they eventually succumb?

Following the broadcast, the series of documentaries is available online for downloading to be used by organisations, schools and anybody wishing to stimulate debate around poverty.
THE DOCUMENTARIES ARE NOW AVAILABLE TO ALL.CLICK HERE TO ACCESS AND WATCH THE FULL "POOR US: AN ANIMATED HISTORY" DOCUMENTARY ONLINE.
This one-hour documentary is part of a series of documentaries that form part of the Why Poverty? campaign, a cross media event taking place in November 2012. Eight award-winning film makers were asked to produce this series of documentaries about poverty, each one looking at the question: Do we know what poverty is? The series will be broadcast by 70 broadcasters from around the world reaching more than 500 million people via television, radio, internet and live events.

Length
60 min
Date Year of Production
Not specified
Source

Why Poverty website

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Poor Us image